Strategic Communication & Public Relations
Organizations are looking for the most efficient and timely ways to communicate with their audiences. Today, that means understanding both traditional and digital tactics to find the best means of reaching both internal and external publics.
Services
- Strategic planning based on primary and secondary audience research.
- Integrated marketing communications that incorporates traditional and digital media tactics.
- Social media planning and implementation.
- Central message development and ensuring all communication tactics convey that message.
- Thought leadership that positions the organization as an expert to its publics.
- Crisis communication development.
- Media relations, including pitching story ideas to print, broadcast and online media.
- Online newsroom development and implementation.
- Advertising and direct response marketing via traditional and digital platforms.
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